Meet the team

Lauren Arbittier Davis, Founder & Principal
Lauren founded Alkali Marketing in 2006 to help small businesses benefit from the insight and experience of senior marketers who might otherwise be beyond their reach. At the same time, Lauren was excited to provide exhilarating, challenging work for top marketers who prefer a more flexible and fluid work environment. She has worked with each member of the Alkali team and all of Alkali’s trusted partners on over a dozen client accounts for more than a decade.

Prior to starting Alkali, Lauren led marketing for such companies as Trilogy Software and  BetweenMarkets, and was most recently the Vice President of Marketing and Retail Sales at Kinsa. She is a mentor and advisor for several mission-driven startups and small companies, and holds degrees from the Wharton School and the University of Pennsylvania's School of Engineering.  

Alkali's Strategic Account Directors each have more than 20 years experience in Marketing. We trained at Harvard, Stanford, Wharton and University of Texas and cut our teeth leading marketing efforts at Macy's, Trilogy, Rackspace, Verizon and more than a dozen startups. We collaborate on all clients, but have deep expertise in the following areas:

Molly Dodson    Launch Strategy, Consumer Marketing

Molly Dodson
Launch Strategy, Consumer Marketing

Leighton Hendrick   Demand Generation, Digital Marketing

Leighton Hendrick
Demand Generation, Digital Marketing

Susan Laves   B2B Tech, Strategy & Planning

Susan Laves
B2B Tech, Strategy & Planning