Actions & Reactions

Tell the right story. Delight your audience. Create a lasting connection.


More than a plan. A purpose.


Alkali helps small businesses grow through unique positioning, creative campaigns, hug-worthy relationship building, the latest digital marketing tools, and good old-fashioned gumption.

With decades of broad marketing strategy and communications experience in industries ranging from enterprise software to consumer products to education to apps, our biggest pet peeve is sparkly marketing plans that gather dust on a shelf. We specialize in great ideas and determination, and we never stop until we’ve left our mark.

Since 2006, Alkali has helped more than 100 businesses launch, grow and achieve their goals. 

Alkali feels more like a member of our executive team than an outsourced marketing shop.
— John Price, CEO, Vast
The best thing about working with Alkali is that they always exceed our expectations.
— Cindy Lo, President, Red Velvet Events
Alkali did an incredible job updating our brand. I recommend them regularly.
— Roberto Fiebig, CEO, Climbtech
We wouldn’t be where we are without Alkali. They are helping us change the world.
— Inder Singh, CEO & Founder, Kinsa


At Alkali, we’ve provided clients with marketing services of practically every kind. We’ve launched software, sandwiches, rock bands and rock climbing tools. We've crafted messages for CIOs, school systems and supermoms. We've analyzed new opportunities and built turn-key campaigns for seizing them. 

Alkali marketers have deep expertise in end to end campaign strategy and execution, brand positioning and voice development, corporate and product launches, lead generation and nurturing, search and social optimization and paid placement, and more.

In addition to Alkali’s in-house expertise, we collaborate and manage our own arsenal of tried-and-true partners in key areas such as design, events and PR to ensure that everyone gets the best quality work, as cost-effectively as possible.  We help our clients meet their business goals in countless ways, but have built extensive programs around the following services.

Interim VP Marketing & Strategy Consulting

Brand Positioning, Voice Development & Copywriting

Digital Strategy, Paid Search & Social Media Marketing

Launch Marketing, Campaign Creation through Execution